Brady Bags: Best of British, Made in the Midlands

Brady Norfolk Khaki Bag Brown

The Black Country in the Midlands is the heart of an England that may be slowly disappearing. With much of manufacturing now taking place overseas, Brady retain the values on which the brand was founded back in 1887. All bags are still manufactured in Walsall, just a stone’s throw from the Birmingham base John and Albert Brady began the brand from.

Initially servicing the shooting trade with leather gun cases, Brady evolved into making fishing and game bags and through longevity, expertise and quality, it remains a name steeped in the English outdoors.

Though the Brady family eventually passed the brand on in 1993, it was taken under the wing of someone who would harness the spirit of the story and evolve it further. As many traditional British brands shifted manufacturing overseas, Brady remained in the West Midlands, relocating this time to Halesowen. Production was integrated into the Jeffries Saddlery which – if you’ll pardon the pun – harnesses the skills synonymous with the leather industry.

The new chapter for Brady involved the introduction of new bag styles which remained faithful to the aesthetic established by the brand over a century earlier.

To this day every Brady bag is made by hand in their factory. While keeping things close to home applies to the construction of each bag, Brady are not shy of embracing the best materials from elsewhere in the world. The finest Drill Canvas is sourced from Italy while Harris Tweed can only come from North of the Border in Scotland. Leather comes from closer to home, while each piece of furniture which is added is considered and of lasting quality, whether made from solid brass, natural rubber or military grade cotton webbing. Each Brady Bag is constructed by a team with approaching 700 years of combined experience, and that goes for the established styles as well as new introductions. The new Norfolk bag is a reduced size version of their classic fishing bag. It features all the hallmarks of traditional Brady quality but with an eye on the everyday carry, with a back pocket for handy storage for your phone, wallet or even your passport.

Though Brady is known chiefly for its illustrious past, the chapters which are as yet unwritten look equally interesting.

Brady Bags Logo

Brady Bags Logo